Archive for the ‘Press Release’ Category

dynamIt Client, Charley’s Grilled Subs, Launches New Website

May 26th, 2010 by Dan Sauter

Columbus (Ohio) May 26th, 2010- Charley’s Grilled Subs has a new website to serve its 400-plus restaurant locations worldwide and keep consumers mouths watering for its signature Philly Steaks, gourmet fries, and fresh lemonade.

Charley’s, headquartered in Columbus, Ohio, chose local web design & engineering firm dynamIt Technologies for an extensive development and design overhaul. dynamIt worked to better craft the website to convey the brand image of Charley’s – quirky, fun humor combined with fresh, grilled goodness.

Putting Charley’s delicious menu offerings at the forefront of the site was a main goal, achieved by oversized images of cheese steaks, gourmet fries, and fresh squeezed lemonade showcased on the front page – a display sure to cause a taste bud frenzy. Charley’s strong franchise program, ranked #1 in its category in Entrepreneur Magazines 2009 list, is also highlighted in a new franchise section.

Included in the new release is full support for a mobile-friendly Charleys.com, allowing hungry customers to access the website on their mobile phones from anywhere. When hunger hits, the GPS enabled mobile version can locate the closest Charley’s location in just seconds.

The Charleys.com Mobile Site uses Built-In GPS of Smartphones, such as the iPhone, to find the Charley’s Grilled Subs location closest to hungry customers.

View Charley’s Site.


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About dynamIt: Based in the Arena District in Columbus, Ohio, dynamIt combines technical, creative, and business perspective to create strategic digital solutions with corporations, non-profits and international organizations. dynamIt’s core services include: digital brand strategy, information and application architecture, database design, graphic and user experience design, content management and application, database, intranet and website development. In addition, dynamIt crafts and executes integrated communication (PR and social web) initiatives and digital campaigns with experiential components.

For more information: Visit http://www.dynamit.us or call +1.614.538.0095

dynamIt client, CCAD, selected as webby honoree

April 16th, 2010 by Jamie Timm

(source: CCAD press release)

CCAD Nets Coveted Place Among Webby Honorees

COLUMBUS (Ohio), April 13, 2010,—Columbus College of Art & Design (CCAD) is proud to announce that www.ccad.edu was selected as an official Webby Honoree under the school/university category, distinguishing the site as being in the top 15 percent of all entries.

Established in 1996 and presented by the International Academy of Digital Arts and Sciences, the Webby is the leading international award honoring excellence on the Internet.

In 2009 CCAD’s Web site underwent an extensive redesign. Working with local digital agency dynamIt Technologies, the college completely overhauled the look and the architecture of the site. The project started in spring of 2009 and the new site was launched at the end of July that same year.

“Rather than just build on the existing site or redesign the look or our site, we decided to step back and really evaluate our audiences and their needs,” said Lacey Luce, director of Web management for CCAD. “dynamIt was able to bring a fresh eye and expertise to the process and guide us through each step from audience research to design and development.”

“We were fortunate that during this time the college was doing a brand refresh with local design and branding agency Ologie. We were able to incorporate some of their research as we reorganized the site and use elements from the brand in the final design.”

With nearly 70 categories, Web site entries make up the majority of Webby Awards winners, nominees and honorees. Of the nearly 10,000 entries submitted, from all 50 states and more than 60 countries, to the 14th Annual Webby Awards, fewer than 15 percent were distinguished as an Official Honoree. This honor signifies an outstanding caliber of work.

Links: http://www.webbyawards.com/webbys/current_honorees.php?season=14,

www.ccad.edu, www.dynamit.us/, http://www.ologie.com/

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dynamIt is looking for a designer

January 11th, 2010 by Nick Seguin

[ POSITION FILLED. However, we're always interested in being aware of rockstar talent. Feel free to send us your resume and information at work@dynamit.us and we will definitely keep it on file]

We’re looking to add another designer to our team:

A designer who works for dynamIt will:

  • Be well versed with Adobe Creative Suite: Strong knowledge of PhotoShop, experience in Adobe Illustrator and knowledge of Indesign.
  • Have a strong understanding of Usability & Web Trends: Experience with user interface design, knowledge of best practices & examples of this in a portfolio or live site/application design. They will also be up-to-date on web trends and design tactics with examples.
  • Have Basic Programming Knowledge: We’re not looking for a developer, but the designer should have the ability to design for web with a knowledge of the boundaries and how to design for execution by a programmer.
  • Have a Strong Portfolio: We’d like to see more web work than print.
  • Be eager to learn, with a passion for design & the web. The designer should have a strong internal drive for industry knowledge and be committed to furthering the craft.
  • Experience is important, but personality is key. Our culture is what drives us, and we’re looking to build our team with someone who both fits and contributes to it.

The position is full time at our office in the Arena District in Columbus, Ohio.

If you meet this description and are interested, please submit a resume along with portfolio to work@dynamit.us.

About dynamIt
dynamIt is a digital agency based in the Arena District in Columbus, Ohio. We work with clients and brands on digital initiatives that include strategy, design, user experience and development. We influence communication and commerce.  Client work includes Charley’s Grilled Subs, McGraw-Hill, British Broadcasting Corporation (BBC), American Electric Power (AEP), Columbus College of Art & Design and the Ohio State Medical Center (OSUMC).

Arena District Firm Continues Growth Amidst National Recession

November 9th, 2009 by Nick Seguin

FOR IMMEDIATE RELEASE
November 9, 2009

Arena District Firm Continues Growth Amidst National Recession

Columbus, OH, November 9, 2009 — dynamIt, a Columbus-based web engineering and digital strategy agency, is pleased to announce the addition of Kevin Pfefferle as web developer and Jamie Timm as strategist.

Kevin joined dynamIt in September bringing a wide range of experience in web design and development. In his most recent position as web manager at COSI – recognized as the top science museum in the U.S. by Parents Magazine, Kevin managed the daily operations of digital strategy, design, and development for COSI’s web presence. Kevin also collaborated on COSI’s social media strategy, which has been recognized nationally for excellence in the educational science industry. The COSI marketing team was named Outstanding Marketer of the Year by the American Marketing Association’s Columbus Chapter.

Kevin holds his BA degree music from The Ohio State University.

Jamie Timm joins dynamIt after a career in public relations and marketing at the Columbus Chamber of Commerce, Bob Evans Farms, Inc., and Highlander Logo Products. Jamie most recently was the director of marketing and communication for the Columbus Chamber where she supported the Chamber’s mission to lead and support economic development by developing integrated communications campaigns to attract new business and help existing businesses expand. During her time at Bob Evans, Jamie was one of the first communicators in the country to collaborate with a CEO on an internal blog and has spoken to communicators on the subject of social media in business nationally. Jamie was named the 2007 Rising Star by Central Ohio PRSA.

Jamie has her BA degree in communication arts from Ohio Northern University.

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Based in the Arena District in Columbus, Ohio, dynamIt combines technical, creative, and business perspective to create strategic digital solutions with corporations, non-profits and international organizations. dynamIt’s core services include: digital brand strategy, information and application architecture, database design, graphic and user experience design, content management and application, database, intranet and website development. In addition, dynamIt crafts and executes integrated communication (PR and social web) initiatives and digital campaigns with experiential components. For more information, visit www.dynamit.us or call +1.614.538.0095